A face in very close-up and a title reduced to a minimum, a central title, a landscape or the evocation of a danger. The movie posters are as numerous as the films they illustrate. Sometimes it’s a color that dominates. Sometimes it’s a mood, an expression or a word. The movie poster does not follow any miracle recipe. Yet, it is essential. It is she, among others, who have the power to attract the public in theaters. The poster targets a particular audience, that of the film. In this, she uses the same weapons as advertising. For the filme cinema online you can have the best options.
How does a poster take shape?
“Four to five weeks” is sometimes enough to develop a movie poster. But it can also be much longer, says Denis Peyrat, artistic director at Gaumont. His role makes the link between the team of graphic designers